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Barbie releases pilot and engineer dolls to encourage young girls into STEM subjects

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Mattel’s Barbie has announced three new dolls in partnership with Virgin Atlantic. Created to encourage young girls to pursue careers in aviation, the three dolls include a pilot, engineer and member of the cabin crew. The new dolls are part of Barbie’s Dream Gap Project, which was launched to combat the fact that girls as young as five can start to limit self-belief and doubt their full potential. This initiative aims to level the playing field for girls globally and highlight role models… (www.standard.co.uk) More...

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bentwing60
bentwing60 4
Hope the ab-initio, low time in type Barbies make it through the learning curve. Don't have to worry about the engineers, they got rid of them in cockpits a looong time ago. Cheers, with a sarc. font.

Propwash122
Peter Fuller 1
The article is from a British publication: they ain’t talking about flight engineers. What the Brits call an engineer we yanks call a mechanic. If Barbie wants to turn a wrench, more power to her!
Quirkyfrog
I hope this goes better than the Barbie Is A Programmer campaign.

It was a disaster, and ridiculed for months. Basically Barbie was a 'team member' that got coffee, and looked pretty, and looked to others (male) to actually change, and write, programs. The roasting of the execution of what was amazing, for something that could have been a promising and rewarding attempt to show girls they can rock cyberspace with the dudes was well earned. Well known female programmers were so angry at her portrayal. You can't even begin to imagine. Mattel screwed up big time.

I sure hope this isn't another underhanded pat on the head. I've heard enough stupid live ATC comments to know that female pilots are harassed and slighted. They usually take it well, but if I were a female pilot, I'd be tempted to let 'em have it, both barrels. Fly safe...
RECOR10
RECOR10 1
Works failure...black Barbie...turns out the little black girls were not racist and just wanted a normal (white) Barbie.
picturetaker
But what if the girls don't want to work in STEM subjects? THEN WHAT?!
bentwing60
bentwing60 4
Then they can graduate with $50,000.00 in college debt for a SJW degree from Haaarvard and become a barista at Starbucks, or get on the soros payroll as a community organizer. The latter worked once. And they won't be able or have to pay it back anyway! The lefties say so. HiHoHiHo, it's off to work I go and I've become successful, so off to pay the taxes I? Oh, wait, is that what they said in college counseling 101. airplane, must remain on topic.
RECOR10
RECOR10 3
I love it when I interview new grads who are convinced that the college recruiters were spot on about 'starting pay'.

I also make sure we check social media and even bumper stickers on their cars....fans of Bernie/AOC/Pelosi or the donkey need not apply.
bentwing60
bentwing60 4
A little sleuthing never hurts, might keep the riff raff out of the camp.
MikeMohle
Mike Mohle 2
Next up..... Trannie Barbie, stick on and remove certain parts. It will be YUUUUUUUUUGE!
sparkie624
sparkie624 3
OMG... Please do not give the manurfactures more ideas... they just might do it...
RECOR10
RECOR10 2
"My first period" Barbie?
Quirkyfrog
I remember there was a doll that did just that. It was int he 70's. So many parents handled that part of a girls development really poorly.
sparkie624
sparkie624 1
Interesting idea.. Actually may work.
birdbrainz
birdbrainz 1
That's it! It's all Barbie's fault! I knew there was a reason why there aren't more females in Aviation/STEM. If this is really true, then why not shun Barbie altogether?

No, this is to make money. Mattel couldn't care less about STEM. After all, they're in the toy business. eyes rolling.
jbsimms
James Simms 1
Wonder if they’ll release one as the “Automatic Pilot”?

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