Op-Ed: Helping Airlines Identify, Anticipate, Solve Passenger Stress Points

Travel technology is now at a point where airlines can do virtually anything with the right partners and platforms, yet in many ways, legacy systems – and legacy thinking – have limited their ability to gain actionable insights into their passengers’ behaviors and motivations. If airlines don’t know what their customers are doing or feeling (or aren’t acting on that data), how can they remove travel stressors like hunger or boredom and positively change passenger experience? (airwaysmag.com) More...